Top 5 Fashion Games Performance in Oceania Q2 2022

In Q2 2022, the top five fashion games in Oceania showcased varying trends in weekly downloads, revenue, and active users. Here's an overview of their performance:

Dream Wedding! from MagicLab saw a significant spike in weekly downloads mid-quarter, reaching a peak of 29K in the week of May 16. This surge was mirrored by weekly active users, which also peaked at 38K the week of May 23. By the end of June, downloads and active users declined to around 8K and 22K, respectively.

Hair Challenge by Rollic Games maintained a steady trend in weekly downloads, starting at 7.2K and gradually increasing to 10.9K by the end of June. Weekly active users followed a similar stable pattern, ranging from 63K to 74K throughout the quarter. Revenue remained relatively low, fluctuating between $21 and $69.

Project Makeover from Magic Tavern, Inc. experienced a gradual decline in weekly downloads, from 10.7K at the beginning of the quarter to 5.1K by the end. Despite this, the game maintained high weekly active users, averaging around 100K to 118K. Weekly revenue showed a downward trend, starting at approximately $120K and ending the quarter at around $77K.

Fashion Battle - Dress up game by APPS TEKNOLOJI ANONIM SIRKETI had consistent weekly downloads, peaking at 9.5K in mid-April and ending the quarter with 7.9K. Active users ranged from 15K to 21K, with a peak in mid-April. Revenue remained fairly stable, hovering around the $50 mark.

Makeup Artist: Makeup Games from Beauty salon Studio saw a fluctuating trend in weekly downloads, starting at 5.5K and ending with a peak of 8.8K in late June. Active users also saw an upward trend, reaching 19.5K by the end of the quarter. Revenue showed a steady performance, maintaining around $1.4K to $2.8K throughout the quarter.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.